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UK Pop-Country Singer-Songwriter Jade Helliwell Joins the ZimagineD Artist Management Roster

We are thrilled to announce that UK pop-country powerhouse, Jade Helliwell has joined the ZimagineD Artist Management roster! 


Jade Helliwell is a multi-award-winning singer-songwriter hailing from West Yorkshire, England. With her powerful and soulful vocals, she has captivated audiences with her authentic and heartfelt pop-country sound. Drawing inspiration from artists such as Kelsea Ballerini, Priscilla Block and Maren Morris, she channels her influences to create a unique blend of country music with a modern twist.


With her undeniable talent and infectious personality, Jade has become a sought-after performer, gracing festival stages across the UK, Europe, and Australia, and gaining a loyal following along the way. With over a million Spotify streams and a growing fanbase, Jade caught the attention of industry heavyweights in Nashville who invited her to support Tenille Arts and Priscilla Block during their UK Tours last year.


But that’s not all, the ZimagineD team is also growing! Anyone who is familiar with the UK Country music scene will know of Luke Thomas, a much sought-after Musician, MD and Promoter under “UK Country Live”. He has collaborated with ZimagineD on a number of successful projects and has been working with Jade closely for years and so, he has joined the ZimagineD Team and will co-manage Jade alongside Donna Zanetti.  


“To say I am excited to join the ZimagineD Family would be an understatement. I’ve been lucky enough to become good friends with Donna over the years, getting to watch her launch her management company and go from strength to strength. I’m so happy to be joining her incredible roster and get the chance to work alongside such an enthusiastic, passionate woman. I can’t wait to see what’s next in my career with ZimagineD.” – Jade Helliwell


Founder, Donna Zanetti said “It’s no secret that I’ve been a fan of Jade’s music for many years and I’m usually found at the front of her shows singing and dancing along. As a professional, I have watched and admired all that she has achieved so far and couldn’t be happier that my team and I now get the opportunity to work with her. She is such a talented and driven woman. Her sound is very different from any of our other managed artists and with such a  warm personality too, she’s the perfect addition to our roster. We are also very excited to get to work alongside Luke to manage Jade’s career, he’s such an asset to the team and together we will aim for the moon!”


As Jade continues to evolve as an artist, there is no doubt that she is destined for great success. Her raw talent, unwavering dedication, and genuine passion for music set her apart, making her a force to be reckoned with in the pop-country genre. We hope that fans and industry alike will continue to follow her journey as she starts the next chapter of her music career!


The three-time winner of BCMA Female Vocalist Of The Year is currently back in the studio recording! Fans have been eagerly awaiting new music since her EP ‘Woman” was released last Autumn so they will be very pleased to know that we have some new music coming very soon!

Jade hits the road in November for her second UK headline tour

– promoted by Sony Music’s Senbla –


Heroes and Heroines Tour will visit:

17 Nov – Manchester (Academy3) 

20 Nov – Birmingham (Sunflower Lounge)

21 Nov – London (The 100 Club)

23 Nov – Glasgow (Stereo)

24 Nov – Newcastle (Cluny 2)

26 Nov – Leeds (Brudenell Social Club)


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